Brand New for 2022 – Prequels, Sequels and Remakes

2021 was another banner year for reviving franchises and 2022 will continue the trend.
The ultimate question is “Isn’t there any good idea’s being created anymore?”

Q1 – 22

14 January 2022

28 January 2022

04 February 2022

11 February 2022

04 March 2022

17 March 2022

18 March 2022

25 March 2022

Q2 – 22

01 April 2022

08 April 2022

15 April 2022

06 May 2022

22 May 2022

27 May 2022

03 June 2022

10 June 2022

24 June 2022

Q3-22

01 July 2022

08 July 2022

29 July 2022

03 August 2022

09 September 2022

30 September 2022

 Q4 – 22

07 October 2022

14 October 2022

04 November 2022

Douglas Haase
Haaseline Entertainment

Super Hero’s or Saturated Fat

Superhero Movies have been running their course over several decades with many hits, and some misses. Regardless of the outcome of any of these, the heightened awareness attached to these movies is immense. Marvel, DC, & Valiant Entertainment will have have the bulk of the offerings, but the $ attached to making these movies is enormous and can’t be overlooked in your marketing plans.

Here’s quick education for those in the fog. Warner Brothers has the rights to DC Comics  which will have The Batman & The Flash 2022 ,and the #1 hit 2018 Aquaman, Suicide Squad (Justice League ) and  The Flash, Supergirl and Lois & Clark on CW..

Disney owns Marvel, but is watching closely as contracts expire on certain Marvel equities with other major studios. Within that contract Universal has had Hulk, and has a Marvel Island in their theme parks. Marvel has Avengers, Thor, Captain America, Guardians of the Galaxy, Antman and Dr Strange. Disney bought Fox which has given us X-Men Franchise, Deadpool & Fantastic 4 , Daredevil, , Sony gives us Spiderman Homecoming series with newest killing the box office with 1 B in 10 days, MIB  & Venom 2 2021 , Morbius 2022.

Valiant Entertainment’s Bloodshot starring Vin Diesel ,Harbinger, Faith have 6 movies from Sony with more from Paramount.

Hopefully you get my point, that we just can’t ignore them and that the overloaded marketplace can appear to have some saturated fat.

The other reason to love them is that they (in most cases) are “all family” movies which broadens your offerings to your shoppers. All in all these films have sold Billions of $ in merchandise and still rule the buzz meters in social media.

Here’s the scoop most of them are tentpole pictures for their respective studio’s and tend to have plenty of promotional partners.  When researching an opportunity in the Superhero genre, pay specific attention to whom the other licensee’s are, when the movie is released in the calendar are there other events adjacent to the film’s release, and are their physical attributes the characters have that play into your brands ( i.e. color, size, letters etc. )

I have seen very few players in promotion play in all the arena’s Valiant , Marvel & DC have for their properties. I also know from experience that they tend to be a bit greedy as you move from licensed equities within their properties. I am hoping to see a player use all these opportunities to drive an extensive reach to existing and new shoppers. A typical property can have promotional opportunities tied to a movie, TV, print (comics), numerous other new category tie-ins (for your brands) such as theme parks, character /actor appearances etc.

https://www.facebook.com/MrDirectorofFun/videos/1834201131499/

Take a look at the calendar, and think big. Get your organization to broaden the promotional opportunity offered by these superheros and start realizing super results. Don’t forget you and your brand are quite the hero’s also!!

https://www.facebook.com/MrDirectorofFun/videos/1825024182081/

For more information on how to morph your brand in a supersize promotion and become a superhero in your company contact Haaseline Entertainment. Let us help you  have a fit brand with no saturated fat , but all the trimmings.

2022 Tentpoles

Haaseline Entertainment always loves to give our picks for tentpole efforts for each year. 2022 will have a full slate of winners and the box office should build strong momentum thru July just in time for Back to School.

As always we prefer programs that capture a theme and possibly include the Home Entertainment release. Integrated with a balance of Digital & Retailtainment based on your brand and budget. Our Choices are listed by Studio and Calendar.

Haaseline Entertainment always loves to give our picks for tentpole efforts for each year. 2022 will have a full slate of winners and the box office should build strong momentum thru July just in time for Back to School.

As always we prefer programs that capture a theme and possibly include the Home Entertainment release. Integrated with a balance of Digital & Retailtainment based on your brand and budget. Our Choices are listed by Studio and Calendar.

Lionsgate –

Disney/Marvel/20th Century – Feb 11th Death on the Nile , May 6th Dr Strange , June 17th Lightyear , Nov 11th Black Panther 2 , Dec 16th Avatar 2

Warner Media – March 4th The Batman, April 15th Fantastic Beasts 2, May 20th DC League of Super Pets , Sept 9th Salems Lot, Nov 4th The Flash, Dec 16th Aquaman 2

Paramount –  Jan 14th Scream , Feb 4th Jackass Forever, May 27th Top Gun 2 , Sept 30th MI 7,

Sony – Jan 28th Morbius, April 8th Sonic the Hedgehog 2, Oct 7th Spiderverse 2,

Universal – March 18th Downtown Abbey A new Era , June 10th Jurassic World 3, July 1st Minions 4, Sept 23rd Puss n Boots 2 , Oct 14th Halloween Ends

MGM – Nov 23rd Creed 3

There are many other great movies available, but these have amazing possibilities for a long and massive marketing event.

Please feel free to call and get promotional advice on these and other properties in 2020 at Haaseline Entertainment.