Social Media 2018

Its no surprise that the entertainment business continues getting the buzz going via social media. Content is king in this social world and several studios are doing it better than others. We really like what Sony and Paramount are doing within the integration of promotion and information with their properties on Social networks. Sony treats …

2018 Tentpoles

Haaseline Entertainment always loves to give our picks for tentpole efforts for each year. 2018-19 will have a full slate of winners and the box office should build strong momentum thru July just in time for Back to School. As always we prefer programs that capture a theme and possibly include the Home Entertainment release. …

Why Movies ??

The question pushed back is always expected , particularly from companies that don’t engage in Entertainment Marketing. Why Movies?? or Entertainment? Facts drive the choice! 2/3’s of US/Canada pop. go to the movies!! Box office it reaching 50B globally soon. Attendance for Movies is bigger than theme parks, sporting events and concerts for almost 2B …