Social Media 2021

Social Media will continue to be a force in gaining market share and promotional execution. Word of mouth if properly positioned with a compelling promotion can be a marketing win for brands. The recent success of Netflix’s The Irishmen or Amazons Marvelous Ms Maisel has experienced this “word or mouth” social media success. The question …

2021 Tentpoles

Haaseline Entertainment always loves to give our picks for tentpole efforts for each year. 2021 will have a full slate of winners and the box office should build strong momentum thru July just in time for Back to School. As always we prefer programs that capture a theme and possibly include the Home Entertainment release. …

Why Movies ??

The question pushed back is always expected , particularly from companies that don’t engage in Entertainment Marketing. Why Movies?? or Entertainment? Facts drive the choice! 2/3’s of US/Canada pop. go to the movies!! Box office it reaching 50B globally soon. Attendance for Movies is bigger than theme parks, sporting events and concerts for almost 2B …